Retailers like Amazon now display box art for God of War III. It's not the final box art, though, and hopefully they'll change it.

It's just a big picture of Kratos' eye. Granted, he's got nice full eyelashes and an interesting iris color but seriously? GoW's a huge franchise and plenty of gamers know that that this eye is attached to a bad-ass Spartan-turned-God who eats minotaurs for breakfast but a newer gamer won't have a clue.

God of War III comes out in March 2010. Hopefully it hits stores in a box it deserves. Might I suggest a picture of him wearing those lionhead gauntlets?