It’s day one of the 2010 Sundance Film Festival and we’ve already got a sale. THR reports Davis Guggenheim’s documentary Waiting for Superman has been pulled off the racks and tossed into the shopping cart of Paramount Vantage.

Financed and executive produced by Participant Media, the film delves into the current public education crisis. The doc explores the troubled system through stories of a handful of kids struggling with institutions that should be helping them. Hope comes in the form of reformers initiating new methods, like charter schools, to reshape the future. The film also features a famous face actively trying to improve the situation: Bill Gates. The folks over at Sundance can catch Waiting for Superman when it has its world premier on Friday as part of the U.S. documentary competition.

Guggenheim, Participant and Paramount know what they’re doing when it comes to making docs. The trio was behind the Oscar-winning film An Inconvenient Truth. The plan is to have Waiting for Superman hit theaters in the U.S. in the fall, but international plans have yet to be determined.