Holiday Weekend Box Office: Presidents Day A Good Day To Die Hard

By Scott Gwin 2013-02-18 15:15:20discussion comments
Holiday Weekend Box Office: Presidents Day A Good Day To Die Hard image
Maybe it's about time the Die Hard films started looking for a good day to die. Actually, Presidents Day 2013 might be a good choice. The fifth entry in the franchise might have topped the box office this weekend, but given the competition that's not saying much.

Audiences seemed apathetic toward John McClane this weekend, leaving A Good Day to Die Hard as a financial underperformer compared to the rest of the franchise. At this rate the movie may struggle to break $100 million domestic, something that even Die Hard 2 and Die Hard 3 managed back in the 1990s.

And despite the fact that Bruce Willis still knows how to bring all that machismo to the screen, we're getting pretty close to the point where we'll only buy another entry if there's a terrorist group plotting the overthrow of Shady Pines Retirement Home. "Yippee ki-- YOW, MY HIP!" just doesn't have that same ring.

Safe Haven opened par for the course for Sparks novel adaptations, banking a solid $25 million over the four-day holiday weekend and taking third place behind last weekend's winner Identity Thief. it certainly saw a better turn out than the other romantic drama, Beautiful Creatures. The supernatural love story got no love from audiences, opening at sixth place with just $8 million for the holiday.

The Weinsteins usually have a knack for picking winners, but their animated offering Escape From Planet Earth had critics complaining and audiences only showing moderate interest. The movie has been in the news recently with part of the matter concerning claims to profits of the film. Profits? Good luck there.

For the full holiday weeked totals, check out the chart below:

1.
A Good Day to Die Hard * $29,300,000 Total: $37,539,000 LW: N     WR: 1    
THTRS: 3,553
2.
Identity Thief $27,884,000 Total: $75,172,000 LW: 1     WR: 2    
THTRS: 3,165
3.
Safe Haven * $25,170,000 Total: $34,000,000 LW: N     WR: 1    
THTRS: 3,223
4.
Escape From Planet Earth * $21,042,000 Total: $21,042,000 LW: N     WR: 1    
THTRS: 3,288
5.
Warm Bodies $10,250,000 Total: $51,471,000 LW: 2     WR: 3    
THTRS: 2,897
6.
Beautiful Creatures (2013) * $8,925,000 Total: $11,467,000 LW: N     WR: 1    
THTRS: 2,950
7.
Side Effects (2013) $7,800,000 Total: $20,621,000 LW: 3     WR: 2    
THTRS: 2,605
8.
Silver Linings Playbook $7,630,000 Total: $100,004,000 LW: 4     WR: 14    
THTRS: 2,202
9.
Hansel and Gretel: Witch Hunters $4,180,000 Total: $50,409,000 LW: 5     WR: 4    
THTRS: 2,103
10.
Zero Dark Thirty $3,600,000 Total: $88,529,000 LW: 7     WR: 9    
THTRS: 1,522

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