Say what you want about the Saw VI marketing campaign, but at least they’re not in to wasting anyone’s time. The sequel’s first teaser trailer was only 52 seconds long and now the second one, the film’s first “full” trailer is even shorter. It’s only 50 seconds.

It makes sense. By now you know whether or not you’re into seeing Saw. For many people it’s a Halloween tradition and that “If it’s Halloween, it must be Saw” tagline is all they need to spur them into action. Like all the Saw movies, trailers or not, it’ll do well on All Hallows Eve.

So watch the brand new trailer for Saw VI in HD on Yahoo, or watch it below. If it’s Halloween, it must be Saw.