Fox seems to have found itself a new little cash cow. While Diary of a Wimpy Kid is no Harry Potter franchise, it's turning tidy profits following the Saw model: crank out one semi-popular movie a year on a cheap budget and watch the money roll in.

Last Spring Break Diary of a Wimpy Kid, filmed for a simple $15 million, enjoyed a $22 million opening, earning $64 million total. One year later a sequel is following in its footsteps. Bankrolled for $20 million, Diary of a Wimpy Kid: Rodrick Rules debuted at number one with $24 million.

The number two spot went to Sucker Punch, which took in $19 million this weekend against an $82 million budget.

Animated Rango finally crossed the $100 million mark in its fourth weekend. Its narrow dance with profitability offers better prospects than Mars Needs Moms, another CG adventure which started its third week. With only $26 million in worldwide sales in the bank so far, it's a far cry from making back its $150 budget and a strong candidate for biggest box office bomb of the year.

For the full weekend box office top ten, check out the chart below:

1.
Diary of a Wimpy Kid: Rodrick Rules * $24,400,000 Total: $24,400,000 LW: N WR: 1
THTRS: 3,167
2.
Sucker Punch * $19,015,000 Total: $19,015,000 LW: N WR: 1
THTRS: 3,033
3.
Limitless $15,225,000 Total: $41,281,000 LW: 1 WR: 2
THTRS: 2,805
4.
The Lincoln Lawyer $11,000,000 Total: $28,967,000 LW: 4 WR: 2
THTRS: 2,707
5.
Rango $9,800,000 Total: $106,363,000 LW: 2 WR: 4
THTRS: 3,645
6.
Battle: Los Angeles $7,600,000 Total: $72,580,000 LW: 3 WR: 3
THTRS: 3,118
7.
Paul $7,506,000 Total: $24,610,000 LW: 5 WR: 2
THTRS: 2,806
8.
Red Riding Hood $4,340,000 Total: $32,453,000 LW: 6 WR: 3
THTRS: 2,715
9.
The Adjustment Bureau $4,245,000 Total: $54,871,000 LW: 7 WR: 4
THTRS: 2,282
10.
Mars Needs Moms $2,186,000 Total: $19,152,000 LW: 8 WR: 3
THTRS: 2,170

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