More Shadowy Attackers In New Don't Be Afraid Of The Dark Poster
Though the movie is called Donít Be Afraid of the Dark, the people marketing it are certainly trying to make you feel the opposite. Continuing with the ďthe shadows are going to get youĒ motif seen in the previous poster, this new poster shows us that Bailee Madison at least makes it halfway down the stairs and that this impending darkness is sort of lazy. I mean come on, sheís a little girl with a camera. She canít be that difficult to catch.
As far as posters go, this campaign is nice and the poster is cool. You get a clear idea of what the movie will bring to the table in terms of style and and tone, which is more than you can say for 90% of modern posters who canít seem to sever their floating heads.
If the poster accomplishes nothing else itís just another promo piece that Miramax can boldly place Guillermo del Toroís name on. He didnít direct--that credit goes to rookie director Troy Nixey--but his name wonít sell tickets like del Toroís yet. So scope out the new poster below, from Empire, and prepare yourself for the filmís August 26th release.
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