The Freebie Is The Last Sale Of Sundance
The last sale of the Sundance Film Festival got in just under the wire on Sunday night, as Katie Aselton's The Freebie sold to Phase 4 FIlms, which plans to release the film in theaters this summer. The relationship comedy, which comes with a heavy dose of drama, was was one of my favorites of the festival, and follows a thirtysomething married couple (Aselton and Dax Shepard) as they decide to take one night "off" from marriage to see if they can kickstart their relationship.
The Freebie is a very small movie that never had much of a shot as a major, Little Miss Sunshine-style breakout, so it makes sense as a project for a new distributor like Phase 4. Movie City News has a good breakdown of exactly what the company is--the attempt of DVD distributor Peace Arch to get into theatrical distribution-- and what their appearance means for the still-struggling independent film business. Phase 4's potential success with The Freebie could mean a lot of good things for a lot of filmmakers, and moviegoers would be rewarded with a tender and truthful film. If The Freebie wins, everyone does. But hey, no pressure or anything.
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