Lost star Evangeline Lilly is set to become the latest celebrity to endorse a fragrance line for cosmetics giant Coty Prestige.

The actress will appear in an international campaign to promote Davidoff Cool Water Woman - joining Lost costar Josh Holloway who became the face of the men's version of the fragrance in February 2007.

The cosmetics giant state they chose the 28-year-old beauty to reinforces the link between the male and female Cool Water fragrances - using the smash-hit shows desert-island theme in their adverts.

A spokesperson for Coty Prestige says, "With her fresh natural beauty, her independent self-fulfilled personality and her strong seductive power, Evangeline Lilly is the perfect endorsement for our legendary fragrance." (MJ/PR/JC)

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