Heavy rocker Rob Zombie quit eating turkey at Thanksgiving when he learned all about the torture methods farms use to fatten up fowl.

The animal lover insists he can't even look at a frozen Butterball turkey anymore, and this Thanksgiving (22Nov07) he's hoping to encourage others to give up meat as part of a new People For The Ethical Treatment Of Animals campaign.

Zombie is narrating the message on PETA's new holiday hotline, 1-888-VEG-FOOD, where callers can hear the Halloween and House Of 1000 Corpses director warn that eating turkeys supports misery that even the horror king can't stomach.

He says, "Every year, Butterball's Turkey Talk Line answers questions about how to boil, broil, roast, and toast the bodies of these gentle, smart, and social birds.

"What Butterball doesn't tell you is that it, like other meat companies, tortures turkeys before they end up in grocery stores."

Zombie became a vegetarian in high school after seeing a documentary about slaughterhouses: "It freaked me out, and I found it so disgusting that I stopped eating meat." (KL/WN/GES)

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