Team USA’s Opening Ceremony Uniforms Unveiled, America Reacts in Horror
By Alex Suskind 12 months ago
Good news: Ralph Lauren has unveiled America’s Opening Ceremony uniforms for the 2014 Olympics. Bad news: People are pointing and laughing at them.
The full outfit comes equipped with a turtleneck, white-fleeced pants and a pair of red leather boots. Then there’s the cardigan, which looks like something Uncle Sam would send to his grandchildren on Christmas.
"It is a privilege to be part of dressing Team USA," said David Lauren, obliviously unaware that the rest of the world was laughing at the States’ sartorial choices for Socchi.
Here’s a what a few newspapers/magazines had to say about them.
“Ugly” -- Deadspin
“Your aunt’s festive sweater” -- The Kansas City Star
“...the equivalent of an ugly Christmas sweater” -- Boston.com
“Interesting” -- Fox Sports
“...absurd and awesome” -- USA Today
“Overkill” -- Bloomberg
“A hullabaloo of knitwear” -- New York
At the very least, Ralph Lauren should be commended for manufacturing the outfits in America. In 2012, the company ran into a bit of a PR snafu when it was revealed that their London gear was made in China.
Lucky for you, the all-American-made Socchi cardigan will be available to the public, retailing at $595.