Disney has officially given up on their initiative to distribute its films digitally using Movies.com, the joint venture site with Fox that was intended to be a platform. Instead the site turned into an entertainment news dumping ground. According to Variety Disney has sold Movies.com to Comcast’s Fandango. Hey now Disney, there’s nothing wrong with an entertainment news site. But with Apple dominating the market after signing numerous studio deals for iTunes, there’s little room for the studios to “do their own thing.”
Fandango, as the paper bag puppets have so repeatedly let us know in the past few years, gets it’s bread and butter from selling movie tickets. It makes sense for such a site to also get in on the entertainment news business. After all, people are all about convenience and a one-stop-shop for news and movie tickets is not a bad idea at all.
Moving forward Disney plans to focus online energies on core brands like Disney, ABC and ESPN.
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