They say that picking the right title is half the battle. I think that might be overselling it just a bit (especially since G.I. Joe has long since established that "knowing" is half the battle), but there's no question that picking the wrong title can leave audience members too confused or disinterested to give your movie a shot. On the other hand, the right title is at best going to draw in some eyes and at worst the icing on the cake. But if the core idea is to catch people's attention, it's hard to find a more eye-catching title than I Spit on Your Grave.
But the '70s exploitation flick didn't originally go by that particular catchy title. Genre fans may know that the movie was originally saddled with the more tame name of Day of the Woman. While this title is reflective of the movie's subject matter, it doesn't really tell you what sort of experience you're settling in for. Day of the Woman sounds like a Merchant-Ivory film, or possibly a softcore indie lesbian drama. However accurate, Day of the Woman doesn't have nearly the poster pizzazz of I Spit on Your Grave.
Still, one person who wasn't on board with the name change was Meir Zarchi -- the film's director. In this exclusive clip from Anchor Bay Entertainment, Zarchi talks about how and why the name change came about.
Both the original version and the 2010 remake of I Spit on Your Grave will be available on Blu-ray and DVD next week, February 8th.
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