Rob Thomas started with the ending.
Rob Thomas says when approaching the story, he started from the end of the movie and worked backwards. And the image of Veronica sitting at her father's desk, ready to embrace her destiny was one he thought fans would be united on. "I hear a lot of things from Veronica Mars fans and they are split on so many issues," Thomas told us. "But what I thought would work as a thru-line for the movie, the thing that I felt very confident about going in, was the idea that Veronica had moved away, that she'd given up being a P.I., that her life had gone onto 'bigger and better things,' but that she gets drawn back into her old life."

And that old life is one fans of the series were much more familiar with, as it's a major part of how Veronica is presented to us in the show. "The image of her sitting down in her dad's desk and sort of accepting her destiny," Thomas explained. "This is what's in her blood. This is what she's good at. This is what makes her feel alive, even when it may be the thing that is unhealthy for her, that was the storyline hat I had confidence in would unite almost all Veronica Mars fans."

They had to re-write all the voiceovers to work in the addiction theme.
One of the things we brought up during our chat with Rob Thomas was that great scene during the reunion after-party when Veronica's dancing with her friends and seeming as happy as ever, while inwardly her mind is busy working the case. "Sure it looks like I'm having fun," Veronica's voice-over says. "But even my alcy mom knew how to put on a show to hide her disease." It's one of numerous times throughout the movie where Veronica compares the allure of her work as a private investigator with addiction.

From what Thomas told us, the recurring addiction theme was worked into the film later in production. "We'd landed on the voiceover -- the thematic sort of recovering alcoholic AA stuff at the end," he revealed. "The voiceovers were saying something similar in terms of Veronica's headspace, but we hadn't locked in on this idea of she is being drawn back to being a P.I. like her mom to booze. Like she's the child of an addict and she's recognizing that quality in herself. We literally got down tot the end of the movie and the idea of acceptance, the idea of using the language of AA, the serenity prayer, came to us when we were writing that final voiceover. And we went back and rewrote all of the voiceovers to set up that ending."

Related to that dancing scene, Bell had some interesting insight into Veronica being interesting because she's a permanent paradox. "She is simultaneously vulnerable and confident," Bell said of her character. 'Externally, she's one of the gang, internally completely conflicted, utterly myopic on solving the case. There's nothing funny or interesting about perfection. Conflict is nice to watch. Conflict is interesting, so the fact that Veronica is often conflicted, I think is what makes the show so entertaining."

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