A second trailer for The Social Network has popped up online courtesy of Sony Pictures, and while it's not as portentous or artsy as the first teaser, it does a great job of setting up the stakes of the film without showing a single frame of footage. It uses the familiar typography and language of Facebook to describe the big ideas, ambition and greed that led Mark Zuckerberg to stake his claim as the founder of Facebook, and introduces us to all the people who surrounded him, supported him and eventually came to sue him. And now that we know that Andrew Garfield, who plays ousted co-founder Eduardo Saverin, is stepping up next as Spider-Man, its' particularly fun to pay attention to the parts featuring him. Well, at least featuring his voice.

Check out the new trailer below, which debuted at the New York Film Festival website now that the film will be opening that festival in September. Keep your fingers crossed for some actual footage to show up soon.

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