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Twentieth Century Fox is declaring War on Valentine’s Day. Or they’re releasing War on it, at any rate. The upcoming action comedy This Means War was originally slated to hit theaters on Presidents Day Weekend, however it looks like they’ve decided to nudge the date up a few days to coincide for that big date-night.
Assuming people will be willing to take a night off from their usual Tuesday evening routines to acknowledge Valentine’s Day next month, This Means War could make for a great date movie. It seems like that’s what 20th Century Fox is aiming for with their recent decision to shift the release date of the film from February 17th to February 14th, moving it up three days to land on the day many choose to acknowledge the romance in their lives. Per the announcement of This Means War’s date change, “This audacious strike comes on the heels of outstanding test screenings and strong word of mouth.”
This Means War has Chris Pine and Tom Hardy playing deadly CIA operatives and best friends who figure out they’re both dating the same woman, played by Reese Witherspoon. An all out war breaks out between the two men as they use their skills against each other in what could be amount to a funny action movie with just enough romance and Witherspoon for those who might otherwise tend to shy away from the typical guns and explosions flick. Form the premise and what we’ve been shown in the trailer, the movie looks like it has a sort of Mr. & Mrs. Smith kind of vibe to it, complete with the possibility of the duo duking it out until they end up joining forces against a common enemy. That’s pure speculation though.
While we’re on the subject, some recently released big-screen alternatives for Valentine’s Day date night include The Vow (Feb 10.), Star Wars: Episode I - The Phantom Menace 3D (Feb 10.), Journey 2: The Mysterious Island (Feb. 10), and The Woman in Black (Feb. 3).
More info and photos about This Means War can be found in our Blend Film Database.