Earlier today at WWDC, Steve Jobs officially unveiled the iPhone 3G. That’s what he called it, and so say we all. The phone has seen some minor and major improvements over the first gen iPhone, items we’ll detail in a moment. The biggest initial news to Apple fanboys and detractors alike is the $199 starting price point. Starting July 11th you’ll be able to pick up the 8GB version for $199, and the 16GB for $299. Not too shabby.

The iPhone 3G is in my mind the true first iPhone. All of those people talking about how screwed early adopters will feel when the fully featured iPhone premieres were essentially right. Then again, if you are an early Apple adopter then you already had the future planned and this won’t bother you in the least.

So what makes me get all a quiver for the new iPhone? Which I still won’t be getting because I have no reason to utilize the internet and email on a cell phone, but I can still share my unrequited love. Out of the box the iPhone 3G will support the third party apps developed on the iPhone SDK. Strike one against the iPhone is gone. GPS functionality is finally integrated. I too was tired of iPhone apologists claiming the Google mapping system was similar enough to GPS that it didn’t matter. Uh-huh. Another problem obliterated. For those who will be browsing the tubes on their iPhone the biggest advantage is the 3G. Apple claims that the new iPhone is actually faster than the coveted Nokia N95, by a full 12 seconds no less.

The iPhone 3G will show up in white and black (or charcoal if you’re a marketing man at Apple). The audio has been improved but remains in mono. Also of interest to business folks is the inclusion of Microsoft Exchange ActiveSync. "Just one year after launching the iPhone, we're launching the new iPhone 3G that is twice as fast at half the price," said Steve Jobs, Apple's CEO in a statement. "iPhone 3G supports Microsoft Exchange ActiveSync right out of the box, runs the incredible third party apps created with the iPhone SDK, and will be available in more than 70 countries around the world this year."

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