If you watched as much Vh1 as I did in the mid-to-late ‘90s, you’re bound to remember Pop-Up Video. The theme song, the sound the little “pops” made when they showed up, and the music from videos I would never otherwise have watched were all key parts of the summer of 1997.
For those of you in the throes of ‘90s nostalgia, good news! Vh1 is bringing Pop-Up Video back, this time exclusively for mobile phones. New episodes will be available for download from the Vh1 Mobile site weekly, and will have pop-ups in larger fonts that stay onscreen for longer (like the large-print format for books, except for tiny cell phone screens).
If you’ve somehow forgotten the format of the ubiquitous series… Pop-Up Video to Go would show regular music videos augmented with “pop-ups,” little bubbles that featured factoids about the artist, the video shoot, or something random mentioned in the video. You know, maybe it’s better if you just see for yourselves.
Man, remember that video? In any case, though the new Pop-Up Video to Go will feature more recent videos—Gwen Stefani’s “Hollaback Girl” was a suggestion in The Hollywood Reporter, it should still be a nice bit of nostalgia for anyone who misses the mid-‘90s, even when they probably shouldn’t (I was in middle school at the time).
