While The Hateful Eight 70mm roadshow was an impressive opening for Quentin Tarantino’s new movie, since entering wide release the movie has not done as well. What happened to such a promising start? Well, according to the police unions who had previously called for a boycott of the movie, it’s because people are intentionally staying away from the film to show their support for the police.
It’s been three months since Quentin Tarantino took part in a march and rally to show support for those who have been the victims of violence and brutality at the hands of police officers. During a speech, he referred to some police officers as "murderers" due to the deaths that occurred in police custody in recent months. Needless to say, the police didn’t care for that language and the Police Benevolent Association in New York called for a boycott of Tarantino movies. Several other police unions then followed suit. Now, Patrick J. Lynch, President of the Police Benevolent Association is telling Page Six that, in his mind, the boycott is working.
With nearly 1 million law enforcement officers in this country who have families and friends who support them, the impact that police have economically on a product or project is immense. The law enforcement boycott of cop-hater Quentin Tarantino’s movie is one demonstration of that economic power. Can we take full credit for the stinker’s failure? Well, one thing we can attest to is that many, many good citizens have told us that they were offended by Tarantino’s ignorant, anti-police remarks and, as a result, have refused to spend their money on this movie.
It is true that the movie is not doing as well as Quentin Tarantino previous directorial efforts. Django Unchained and Inglourious Bastards both broke the $100 million mark, while The Hateful Eight is currently sitting at $43.5 million. According to Box Office Mojo, the movie’s production budget was about $45 million. Page Six pegs it at $50 million, making the situation look a little bleaker, but both are estimates. However, they also fail to factor in the movie’s overseas business which puts the movie’s total at over $60 million. Has the business been disappointing? Sure. Has it been a failure? Not really.
It’s impossible to know how much of an actual impact the boycott has had on the film. While surely some who might have seen the movie have stayed away intentionally, the fact is that Star Wars: The Force Awakens has been crushing every movie for weeks. If that competition wasn’t there, it would almost certainly be a different story for Tarantino and The Hateful Eight.
It is unfortunate that not as many people are seeing The Hateful Eight because it’s a great movie. Have you, or anybody you know, avoided in the film because of the boycott? We’d love to hear your comments.