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The PlayStation 4 has officially sold through more than 2.1 million stock keeping units. The fourth generation PlayStation home entertainment console is now approximately halfway to catching up to the Wii U, which is the current market setter and title holder as the eighth-gen sales leader.
Shopto spotted the news during the Japanese PlayStation Awards, which was followed by a blog post by SCE's CEO, Andrew House, who wrote on the PlayStation Blog that...
“PS4’s North American debut on November 15th was PlayStation’s largest ever, with more than one million gamers picking up a PS4 in just 24 hours. Now, with PS4’s global launch expanding to a total of 32 countries worldwide, including Europe and Latin America, I’m proud to announce that more than 2.1 million PS4s have been sold.
This follows on some more positive news for Sony, where the company set a record for the fastest selling home entertainment console in Europe.
Not only did Sony break the record but they also managed – within the span of 48 hours – to completely outsell the lifetime sales of the Wii U in the United Kingdom. Talk about balling big. Those are the kind of numbers that will make a certain company in Cupertino, California blush with shades of envy.
Anyway, Sony's accomplishment was in no small part helped along by a certain group from Redmond, Washington. The 24-hour check-in DRM, publisher-set used game fees, lack of rentals, always-on and always-listening camera, as well as a blatant disregard to game culture helped set Sony up to easily take the crown at this year's E3, when Jack Tretton calmly walked on stage and basically gave a big, fat, juicy middle-finger to all the YouTube commenters who were apparently employed to come up with those numbskull policies that you can read about right here.
Thankfully, those policies were reneged, but the internet does not always quickly forgive and it certainly doesn't forget (unless you're part of the Doritocracy). Thanks to the potential destruction of the First Sale Doctrine at the hands of a software engineering company, Sony was able to pick up massive support from hardcore gamers, mid-core gamers and even casuals who have no idea what DRM even stands for (Google is your friend).
Despite having some stock shortages to work through, many analysts – as well as Sony themselves – have estimated that the PlayStation 4 will sell through at least five-million SKUs before March, 2014. If they keep heading in the direction they're going in, it seems entirely likely that they'll hit that goal in no time.
Additionally, the sales counted so far still don't include all the launch regions of Sony's newest console. The PS4 has still yet to launch in Asia, which could help bolster sales by an even larger margin.