Playbox Expands Into Android Market Using Nvidia Tegra

By William Usher 2011-04-18 14:32:01 discussion comments
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Playbox Games announced today that they’re expanding beyond home console game design and moving into the mobile platform spectrum for tablets and mobile phones using Nvidia’s Tegra technology. The first game to arrive for mobile phones will be the Xbox 360 and PS3 title, Bang Bang Racing.

Gary Nichols, Managing Director of Playbox, commented in the press release, saying…
“Having seen the huge surge in Android devices, and after our early talks with NVIDIA about Tegra, we knew this was a market about to explode. As a result, we realigned our studio to be one of the first companies to go to market with a Tegra-powered game title. Recent announcements from the likes of LG, Motorola and Samsung indicate that the tablet market is only going to keep growing, and it’s important for us to be one of the early adopters.”

While I may not be entirely savvy about all things technology, it really sounds like Nvidia’s Tegra is about to kick-start a new movement in mobile game design. It will be interesting to see what comes out of this, especially given that more companies are exploring mobile phones and tablets as an alternative publishing source, just like Aeria Games announcing that they too have also moved into mobile game publishing.

Bang Bang Racing will be available soon on the Tegra Zone for Android powered phones and tablets. For more information about Playbox and some of their recent and upcoming titles, be sure to visit the Official Website
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