Google Purchases Nest Labs For 3.2 Billion Dollars
Google Ventures has already invested tens of millions of dollars in Nest Labs, so the purchase comes as little surprise. Google has long since moved past its ďDonít Be EvilĒ motto, but that phrase permeated most of our minds in the early days so much that we trusted this corporation. Itís clear at this point that Google is a company, and as such is interested in the bottom line. The great thing, even if they are ďevilĒ on occasion, is that they are also innovators. Or as is the case with this purchase, theyíre supporters of innovation.
Donít expect to find out any time soon how Nestís products will integrate with Googleís, and vice versa. Firstly, the deal still has to go through the approval process and wonít be finalized for a few months. The entire Nest company is being transferred to Google; all employees, IPís, patents, et al is a part of the deal. Co-founders Matt Rogers and Tony Fadell will continue to run Nest, which is to continue as its own entity. Although Nest will incorporate Google labeling and badges into its products, unlike Motorola, which you have to be reminded now and then is a Google company.
Theoretically this move should provide Nest with the ability to leap forward with plans to make a conscious home. The Smart smoke detector and Learning Thermostat are innovative products, but the market integration isnít anywhere near where such visionaries as Rogers and Fadell would probably like. For those who worry about platform support, Nest will continue to support both iOS and Android. Currently Nest is sold at Apple retail stores, no word on any changes have come out in that regard.