New The Master Clip: She Wrote Me A Letter

By Sean O'Connell 2012-08-16 09:58:50discussion comments
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Iím still not sure what to make of these trailers for The Master. Theyíre wildly unconventional, showing long-ish clips from the movie without really setting up the filmís plot. At the same time, theyíre completely unnecessary, because those of us who know anything about The Master made up our minds months ago that weíd go to great lengths to see it as soon as PTAís ready to screen it. More footage is great, but weíre in. Stop selling it. Just screen it! This latest clip, titled She Wrote Me a Letter, was assembled to promote a special screening of The Master in Chicago. But itís filled with new scenes, so enjoy:



You heard that right, folks. Andersonís screening the film in select cities ahead of its pre-destined screenings at the prominent fall film festivals (Venice, Toronto and possibly Telluride). This piggybacks on the surprise Master screening Anderson held in Santa Monica following a screening of Stanley Kubrickís The Shining. Why? Because he can.

The Weinstein Companyís next challenge will be luring audience members who donít automatically associate Andersonís name with brilliant films like Boogie Nights, Punch-Drunk Love or There Will Be Blood. Iím sure as we get closer to the filmís Sept. 14 limited release, weíll see a more-traditional trailer that establishes the plot and the motivations of the characters. For now, we know that Joaquin Phoenix plays a drifter who finds newfound purpose under the spiritual guidance of a cult leader (Philip Seymour Hoffman). And that, really, is more than enough to get us in the door.
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