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It looks like Kenan Thompson has been given a second way to make waves in the late night ratings. Back in the day, the SNL player boasted a filled Nickelodeon resume that included All That and Kenan & Kel. Now, TeenNick has begun instituting late night programming geared at budding twenty-somethings with high nostalgia for the stuff they watched as tweens. This is a high faction of viewers, because the ratings are lookin’ good.
Debuting Monday, TeenNick is calling the new block programming The Nineties Are All That. The block, which runs from 12 a.m. to 2 a.m. currently features four of its iconic 90s shows including Kenan & Kel, Clarissa Explains It All, Doug, and All That. In its first evening, Nick had four of the top 10 shows during its time slot on basic cable. This means the block of scheduling had 550,000 people tuning in. It’s not a crazy impressive number for TV or even cable, but it is impressive for TV after midnight.
Nostalgia for these programs runs high, otherwise Shout! Factory wouldn’t exist, but who figured they would be this high? The program is doing so well, Teen Nick plans to implement some of the 90s cartoon programs we’ve known and loved into later installations of The Nineties Are All That. Until then, look forward to more 'Good Burger' and pre-Sabrina tween crush Melissa Joan Hart. It’s certainly enough to keep me up past eleven.
You can check out the full press release at Nickelodeon’s site.