The Twilight Saga Breaking Dawn Ticket Pre-Sales Are Off The Charts

By Sean O'Connell 2011-11-09 18:50:04discussion comments
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Breaking news! Bill Condon’s The Twilight Saga: Breaking Dawn, Part 1 is pre-selling tickets at a dizzying rate. In other news, water is wet, ice is freezing cold, and Brett Ratner’s a misogynistic pig.

But wait. We actually have stats to back up the furious fan response to the latest chapter of Hollywood strangest love triangle. According to a press release, Condon’s first stab at a Twilight adaptation is accounting for 72% of Fandango’s weekly ticket sales. Impressive, given the fact that Twilight doesn’t even open this week. What percentage will it hit next week, when it’s actually scheduled to reach theaters?

Fandango goes on to report that more than 1,000 showtimes already have sold out in advance of the sequel’s opening. Certain theater owners reportedly are racing the clock to add additional showtimes to meet the fan demand. To paraphrase Field of Dreams, if you screen it, they will come.

The ticket-vending site also offers up a few stats based on reader polls. Roughly 82% of the users who’ve purchased tickets to Breaking Dawn say they believe the action in the trailers looks better in Part 1 than it did in previous Twilight movies. (Strange, as Condon’s not really known as an action director.) Meanwhile, 48% plan to see the movie on opening night. And if they’re anything like my teenage nieces, they’ll see it multiple times in one day. Seriously.

Again, this is hardly news. Summit Entertainment has done a fine job generating hype for the next-to-last Twilight film, so the question isn’t “Will it do well?” but rather “How well will it do?” New Moon earned $296 million in 2009, and Eclipse topped $300 million last year. Breaking Dawn, Part 1 opens everywhere on Friday, Nov. 18.
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