As if enough money hasn’t been shoveled in the direction of the alleged comedy, Wild Hogs, it hit another jackpot with a cable TV rights sale to FX. The movie somehow made $166 million by just existing when there was nothing else to go see. It seems like husbands and wives around the country looked across the table and said “well, I either have to talk to him (or her) or go see this dumb-ass movie” and then chose the dumb-ass movie. Now it will get another $16 million to kill brain cells on cable between 2009 and 2013.
Buena Vista sold off the rights in combination with those for The Invisible, a bomb supernatural thriller about a kid who is dead but still has to go to school, or something. Both movies will play on pay cable between now and 2009 and then go into heavy rotation on FX. That means that anyone that didn’t see it in the theater, on DVD, on pay cable, but still has basic cable and wants to see it, can. In other words, no one.
If you were one of the lucky few who resisted the urge to have your intelligence lowered and pay $10 for the privilege, Wild Hogs is about some middle-aged suburban dads who get motorcycles and drive across the country. John Travolta, Tim Allen, Martin Lawrence, and a frankly slumming William H. Macy starred and a sequel is being planned. Whoopie.
