In recent years, cable and network TV have taken more active approaches in generating buzz for their new programming in the weeks leading up to their official premieres. In many cases, that involves releasing the premiere episodes online ahead of their on-air premieres. Yesterday we learned that Fox was planning to offer a couple of their new shows online, and today comes word from NBC that they'll be offering up early looks at their new comedies and dramas as well.
In addition making the pilot episodes of their new series available via a two-week "digital sampling period" online, but as we previously reported when we posted the NBC 2012 Fall TV premiere schedule, new comedies Go On and Animal Practice will both be previewed on NBC next month. As for the digital sampling, the new series will be made available on demand and online through cable, satellite and telco providers. NBC.com, Hulu, Amazon, iTunes and Xbox are among the mentioned platforms, so it sounds like NBC's got a lot of bases covered as far as reach is concerned.
Below are the new series headed to NBC and the information on when they'll be available to preview online and when they make their official debuts at NBC this fall.
The New Normal (comedy) - Sampling begins: August 29, Official premiere: September 11
Go On (comedy) - On Air preview: August 8, Sampling begins: August 9, Official premiere: September 11
Guys with Kids (comedy) - Sampling begins: September 13, Official Premiere: September 26
Revolution (drama) - Sampling begins: September 13, Official premiere: September 26
Animal Practice (comedy) - On Air preview: August 12, Sampling begins: August 13, Official premiere: September 26
Chicago Fire (drama) - Sampling begins: September 27, Official premiere: October 10