New Deadpool Ad Plays Up An Unexpected Angle On The Superhero Film

So far the Deadpool previews have mainly highlighted the movie’s action and comedy, from Deadpool shooting some guys in the head to…Deadpool mocking the guys he just shot in the head. However, with a little over a month to go until the release, the Merc with the Mouth has opted for a different approach advertising his adventure: putting romance front and center.

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Last night during ABC’s East Coast broadcast of The Bachelor, the Deadpool social media accounts posted this TV spot of Wade Wilson telling the ladies out there that Deadpool is more than just a superhero movie like their boyfriends said. It’s also a "love story," though full disclosure, you probably shouldn’t believe him. However, to sell this, Deadpool sets the mood with roses and a fireplace, as well as posing similarly to that first image of him laid out like Burt Reynolds. Would you appreciate coming home to that after a hard day’s work? Yeah, I didn’t think so.

As for Deadpool’s romantic angle, that revolves arounds Wade’s relationship with his girlfriend Vanessa, played by Gotham’s Morena Baccarin. After being experimented on by Weapon X and gaining his regenerative abilities, Wade is forced to become Deadpool after Ajax kidnaps Vanessa for sinister purposes. No doubt the evil scientist is holding her captive so that Wade will return to Weapon X willingly or cooperate long enough to be killed. Vanessa being abducted was touched upon in the latest Deadpool trailer, but this new preview makes it clear that their relationship will play a big role in Wade’s journey as a superhero…well, as someone who kills bad guys, anyway.

We don’t know much about Vanessa in Deadpool, though her line about playing a lot of roles implies she might be an actress. Either way, she won’t "play" the damsel in distress, and Ajax is going to have his hands full keeping her quiet until Deadpool arrives. In the comics, Vanessa also goes by the identity Copycat, and her mutant abilities include shapeshifting and replicating powers, though she can only hold onto these forms for a short time. It doesn’t look like Vanessa will be getting her superhero on for Deadpool, as those other positions (aside from her boyfriend) have been taken by Negasonic Teenage Warhead and Colossus. However, if Deadpool 2 ends up being made, maybe we’ll see her in action rather than being held hostage.

Deadpool hits theaters on February 12, 2016.

Adam Holmes
Senior Content Producer

Connoisseur of Marvel, DC, Star Wars, John Wick, MonsterVerse and Doctor Who lore. He's aware he looks like Harry Potter and Clark Kent.