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In just two days Sony is making a drastic change to the PlayStation Network, in name only, from PSN to SEN. The Sony Entertainment Network marks a new path and obvious marketing plan from Sony to re-brand the way users view their online network.

According to NeoGaf [via SideMission] Sony sent out word that starting February 8th, the PlayStation Network would be no more, and that the Sony Entertainment Network would be the new name...
"This transition is based on Sony’s goal to enhance its unique digital entertainment offering. As a series of these activities Sony started last September, PlayStation Network will be aligned with “Sony Entertainment Network.” This helps us get closer to our goal of establishing a global comprehensive network platform of services across games, movies, music and more, all accessible from one convenient account."

Your PSN account will stay intact and everything operation-related to the way the PlayStation Network brought services to users will stay exactly the same, the only thing changing is the name.

Presumably, this helps give Sony a bit of leverage in the way they plan to present the network to more than just gamers heading into the next generation of console entertainment.

With the change of the gaming service name to represent a wider audience for entertainment could it also be possible that if or when Sony announces a new console it may not even be called a PlayStation anymore? I guess we'll just have to wait and see.
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