Those watching the NFL on Sunday afternoon likely caught sight of a familiar face. Will Ferrell, in full Ron Burgundy character, hawked the Dodge Durango in not one but SIX car commercials, some involving either a horse or ballroom dancers (but not both in the same spot). One is above. The rest are below (thanks to Collider for digging up the last two):
Now, I’m torn. While the spots are generally funny, does Ferrell really need to stoop to car commercials to help promote Anchorman: The Legend Continues? More than most films due to reach theaters later this year, isn’t Anchorman one of those comedies that you can advertise by simply hanging a poster with a release date outside the local multiplex?
Ferrell, however, does actually have a history with commercials. Have you ever seen his spots for Old Milwauke beer?
The Dodge commercials, at the very least, remind audiences that Burgundy’s back, and he’s bringing the news crew (Paul Rudd, Steve Carell, David Koechner and Christina Applegate) with him. Here’s the complete synopsis for the new film, which Paramount will have in theaters on December 20th.
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