One of the games that really caught gamers by surprise was Hidetaka "Swery" Suehiro's The Good Life, which is a game themed around living life as a cat in an open-world sandbox. The game attempted to get funded by Fig, but it didn't quite work out. However, "Swery" is ataking another shot at crowdfunding.
According to Eurogamer, this time around the developer along with the rest of White Owls Studio will be attempting to accrue crowdfunding through Kickstarter, instead of Fig starting March 26th, 2018. The game originally was on Fig back in the fall of 2017, where "Swery" had a goal of $1.5 million for The Good Life. Over the course of the campaign, which ended on October 12th, the team only managed to accrue 45% of its goal, totaling $682,864.
It was quite evident that the crowdfund would fail for The Good Life well ahead of the completion of the drive, which prompted "Swery" to use social media to drum up some interest in the title by asking for just $1 at the bare minimum to support the game.
Hidetaka Suehiro ended up putting out a letter and shared it on Twitter, explaining that a leak of the concept art misled people into thinking that the game was something that it wasn't. He also states that the trailer didn't properly convey the game the way it should have been intended, and this resulted in a lot of people being confused about what The Good Life is about.
"Swery" also pointed out in the letter that he should have pointed out that Panzer Dragoon's Yukio Futatsugi would be producing the game, and the art director would be Rez's Noboru Horita.
The developer believes that the confusion in properly doing the PR for the crowdfunding campaign is what ultimately led to the whole thing falling in and failing to meet its goal.
Hidetaka "Swery" Suehiro stated that he wasn't going to give up and that the only way that they would fail is if they didn't keep trying. So he decided that it would be best to try again but this time do it through Kickstarter and make everything a lot clearer and cleaner when it comes to giving gamers an outline of what to expect from the game and what the team at White Owl Studios is doing to bring The Good Life to... well, life.
There have been plenty of games that have failed at Kickstarter either due to not properly getting the information out there in the right way, or failing to detail certain aspects of the project.
In this case, for a game like _The Good Life -- _ where players take on the role of a shrewd reporter who ends up finding a magical town where the inhabitants turn into cats at night -- Hidetaka Suehiro believes that gamers will be willing to support it if they just have the right kind of information.
We'll see if the Deadly Premonition director can bring in the right kind of crowdfunding to make The Good Life success on Kickstarter when it heads onto the crowdfunding platform at the end of March.