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With all these other companies out there transitioning from premium paid content on a monthly basis to premium content via microtransactions, it looks like Blizzard finally got the hint and has decided to dip World of Wacraft slightly into the free-to-play pool.
So how is WoW slightly free-to-play? Well, Blizzard knocked off the timed trial mode and has opened up a few other options, so players can now download and log into World of Warcraft after opening up a Battle.net account and can play for as long as they want. The only thing is that there’s a level-cap so once you hit level 20 you can no longer progress any further. However, you can still play the game as much as you want.
As stated on the official website…
Starting today, we’ve removed the previous 10- and 14-day trial time restrictions, and players who are interested in trying out World of Warcraft can now play the base game for free up to a maximum character level of 20, including draenei and blood elf characters – all they need is a Battle.net account and an Internet connection. To mark the occasion, we’ve also given the trial a new name: World of Warcraft Starter Edition. Players who had previously signed up for 10- or 14-day trials will be able to hop back into the Starter Edition right where they left off.In addition to this, The Burning Crusade is no longer an extra expansion pack that newcomers must pay for. Instead, Blizzard has decided to bundle The Burning Crusade in with all standard purchases of World of Warcraft. And yes, there are still standard boxed versions of the game…Blizzard may be trying to adopt to the new business trends but they certainly aren’t going to give up on their number one prized money maker.
You can check out World of Warcraft’s not-so-trial-based free-to-play version by visiting the Official Website.