VR is expensive. It's been repeatedly established that a lot of people just aren't all that interested in VR due to the high price. $600 for the Rift and $800 for the Vive are high enough to keep most casual enthusiasts out of the VR market. Well, Oculus is changing that around by offering a killer deal on the Rift, dropping the price down to a crazy offer. How crazy? $399.99 crazy.
Yes, this effectively puts the Oculus Rift in the exact same price range as the PlayStation VR. The limited time bundle deal comes with the Rift and the Oculus Touch motion controllers. The deal is being offered over on the official Oculus website, where both the Rift bundle and the Oculus Touch controllers are discounted greatly from their regular prices.
In the $399 bundle, you get the Oculus Rift headset, the two Oculus Touch controllers, two sensors, a remote and an Xbox One Wireless Controller. Alternatively, you can get the Touch Controllers and a single sensor for only $99.99. Both prices are actually extremely enticing for anyone with a VR-ready PC to dive into the realm of VR.
There is a caveat, and it's that the shipping and taxes can easily rise the total costs. HTC and Valve had a similar deal for the Vive during the Steam Summer Sale, where the price of the HTC Vive bundle was knocked down to $749.99, and it came with a $50 Steam gift card, Star Trek: Bridge Crew, and a Vive store software bundle pack. However, there was a $50 tax, so even with the discount it still came up to the $800 price point that it usually sells for.
So if you plan on jumping in on the Oculus Bundle, be sure to look for those hidden tax costs, which can easily raise the price for the total bundle.
Oculus has been struggling to maintain market presence and mind-share amongst the enthusiast community due to things like having a walled garden ecosystem for its software, and limiting access to some adult content out of the box, which requires a bit of tinkering to get working properly.
On the upside, this discount makes the Rift look like a really good bundle alternative for both the HTC Vive and the PlayStation VR. If you have a VR-ready PC then all you'll need is the Rift and you'll be good to go. There are even some VR-ready PCs for as low as $445 if you shop around, so the price of entering the VR space is a lot cheaper than it was just two years ago.
If you can afford to get a PS4 Pro and a PlayStation VR, then you can afford to get a VR-ready PC with the Oculus Rift.
Now, some people might be worried about setting it up and getting into the games. I'm here to tell you that, from personal experience, outside of plugging everything in, the software side is an absolute breeze and all the necessary drivers and setup take place once you plug it into your machine, and it's no different than setting up the PSVR on the PlayStation 4.
Of course, if you want t get in on this deal you'll have to work fast because the $399 price point for the Oculus Rift bundle is only available for a limited time.